Friday September 3rd 2010

A Change in Strategy Completed

MyLocally has been growing a large and important business focused on getting local businesses new business from search for several years. Over the past few months we have moved to an approach which is focused on lead generation through our Clicks2Calls pay per call program. Increasingly our growth has been in supplying the dramatic visibility we can generate for local locations of national advertisers rather than the traditional ‘Mom and Pop’ businesses.

As this transition has happened our reliance on our own call center sales team has reduced accordingly. Last week we completed that transition and have moved fully to a strategy of customer acquisition through advertising agencies, marketing companies, direct corporate relationships, resellers and affiliates. We firmly believe that this approach will allow us a much more rapid and cost effective growth.

In making this transition we were careful to ensure that all MyLocally family members were given an exciting and valuable opportunity to move on to. If you would like to partner with MyLocally to benefit your business, or the businesses you work with please feel free to contact us at 1-800-285-0484.

MyLocally maintains their commitment to our current customer base in providing the best value in Local Search and to superior customer support.  We believe that this shift will only improve our product line and is in line with our mission to drive leads to our customer through Local Search.

Our Customer Support and Provisioning team remain intact and we look forward to providing increased value for years to come.

~Tim Judd
President and CEO of MyLocally, the nation’s leading provider of internet marketing.

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